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Nvidia will reveal a new AI chip at GTC 2024, countering AMD’s MI300X amid high demand and legal challenges.
Tech giant Nvidia is not ready to relinquish its dominance in the artificial intelligence processor market anytime soon. The company will unveil its latest AI chip offering on March 18 during its GTC 2024 conference.
Nvidia’s CEO, Jensen Huang, will give a keynote speech at the company’s first in-person event since the pandemic.
This announcement comes amid a heated rivalry in the AI chip market. Last December, competitor AMD launched its most advanced AI processor, MI300X, which it hoped would boost its competitive edge against Nvidia. Nvidia’s upcoming flagship is likely a strategic response to maintain its dominance in the sector.
While full details are still unknown, Reuters says the new chip will be called the B100 and is expected to start shipping later this year.
Despite facing a lawsuit from authors who claim Nvidia used their books without permission to train its generative AI model NeMo, the GPU giant continues to make waves with a series of groundbreaking advancements in the GPU sector.
This relentless pursuit of innovation in the AI chip market has fueled market optimism among investors, who are betting on Nvidia’s ability to capitalize on artificial intelligence’s immense global potential and growth opportunities. While Nvidia’s market capitalization currently trails Apple’s by a few hundred billion dollars, the company stock has maintained an upward trajectory in recent months.
According to a CNBC report, last year saw the demand for Nvidia’s AI chips skyrocket, exceeding supply, so developers had to wait months to use AI-optimized chips.
With many reports favoring rapid generative AI adoption globally, this new flagship will be a crucial part of Nvidia’s strategy to hold off competition from Intel, AMD, and Qualcomm.
