{"id":43619,"date":"2024-08-02T14:04:07","date_gmt":"2024-08-02T12:04:07","guid":{"rendered":"https:\/\/www.techopedia.com\/es\/?post_type=definition&#038;p=43619"},"modified":"2024-08-05T09:56:13","modified_gmt":"2024-08-05T07:56:13","slug":"inteligencia-empresarial","status":"publish","type":"definition","link":"https:\/\/www.techopedia.com\/es\/definicion\/inteligencia-empresarial","title":{"rendered":"Inteligencia empresarial"},"content":{"rendered":"<div>\n    <section class=\"toc-sticky w-100 bg-white \">\n        <div class=\"toc-sticky__container container\">\n            <div class=\"toc-sticky__open d-flex align-items-end\" data-bs-toggle=\"collapse\"\n                 aria-controls=\"multiCollapse1\"\n                 data-bs-target=\"#multiCollapse1\">\n                <button\n                        class=\"btn btn-primary collapse-action-btn p-1 rounded-circle\"\n                        type=\"button\"\n                >\n                    <i class=\"icon-chevron-up\"><\/i>\n                <\/button>\n                <span id=\"toc-current-title\" class=\"d-flex align-items-center\">\n                    Resumen\n                <\/span>\n                <span class=\"toc-main-title-permanent\">Resumen<\/span>\n            <\/div>\n            <div\n                    class=\"collapse my-3\"\n                    id=\"multiCollapse1\"\n            >\n                <ol class=\"StepProgress\">\n                                                                        <li class=\"StepProgress-item current\">\n                                                <div class=\"StepProgress-item__group\">\n                            <a data-id=\"que_significa_inteligencia_empresarial\"\n                               onclick=handleScrollToTitle(\"que_significa_inteligencia_empresarial\")\n                               class=\"StepProgress-item__link\" data-level=\"2\">\u00bfQu\u00e9 significa inteligencia empresarial?<\/a>\n                                                    <\/div>\n                                                <\/li>\n                                                                        <li class=\"StepProgress-item\">\n                                                <div class=\"StepProgress-item__group\">\n                            <a data-id=\"definicion_de_inteligencia_de_negocio\"\n                               onclick=handleScrollToTitle(\"definicion_de_inteligencia_de_negocio\")\n                               class=\"StepProgress-item__link\" data-level=\"2\">Definici\u00f3n de inteligencia de negocio<\/a>\n                                                    <\/div>\n                                                <\/li>\n                                                                        <li class=\"StepProgress-item\">\n                                                <div class=\"StepProgress-item__group\">\n                            <a data-id=\"software_de_inteligencia_empresarial\"\n                               onclick=handleScrollToTitle(\"software_de_inteligencia_empresarial\")\n                               class=\"StepProgress-item__link\" data-level=\"2\">Software de inteligencia empresarial<\/a>\n                                                    <\/div>\n                                                <\/li>\n                                                                        <li class=\"StepProgress-item\">\n                                                <div class=\"StepProgress-item__group\">\n                            <a data-id=\"inteligencia_empresarial_vs_inteligencia_competitiva\"\n                               onclick=handleScrollToTitle(\"inteligencia_empresarial_vs_inteligencia_competitiva\")\n                               class=\"StepProgress-item__link\" data-level=\"2\">Inteligencia empresarial vs. inteligencia competitiva<\/a>\n                                                    <\/div>\n                                                <\/li>\n                                                                        <li class=\"StepProgress-item\">\n                                                <div class=\"StepProgress-item__group\">\n                            <a data-id=\"arquitectura_de_inteligencia_empresarial\"\n                               onclick=handleScrollToTitle(\"arquitectura_de_inteligencia_empresarial\")\n                               class=\"StepProgress-item__link\" data-level=\"2\">Arquitectura de inteligencia empresarial<\/a>\n                                                    <\/div>\n                                                <\/li>\n                                    <\/ol>\n                <div class=\"toc-sticky__container__disperse\"><\/div>\n                <div class=\"toc-sticky__btn-top justify-content-center\">\n                    <button class=\"btn btn-link d-flex align-items-center\" onclick={btnTop()}><p>Ver m\u00e1s<\/p><img decoding=\"async\"\n                                src=\"\/wp-content\/plugins\/table-of-contents\/assets\/images\/arrow-up-circle.svg\"\n                                alt=\"arrow-up-circle\">\n                    <\/button>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/section>\n    <div class=\"toc-sticky-list\">\n        <div class=\"toc-sticky__container container\">\n            <div class=\"toc-sticky__open d-flex align-items-end\" data-bs-toggle=\"collapse\" aria-controls=\"multiCollapse2\" data-bs-target=\"#multiCollapse2\">\n                <button class=\"btn btn-primary collapse-action-btn p-1 rounded-circle\"\n                        type=\"button\">\n                    <i class=\"icon-chevron-up up\"><\/i>\n                <\/button>\n                <span id=\"toc-current-title\" class=\"d-flex align-items-center\">\n                    Resumen\n                <\/span>\n            <\/div>\n            <div  class=\"collapse my-3\" id=\"multiCollapse2\">\n                <ol class=\"StepProgress\">\n                    \t\t\t\t\t \t\t\t\t\t                                                     <li class=\"StepProgress-item current \">\n                                                    <div class=\"StepProgress-item__group\">\n                                <a data-id=\"que_significa_inteligencia_empresarial\"\n                                   onclick=handleScrollToTitle(\"que_significa_inteligencia_empresarial\")\n                                   class=\"StepProgress-item__link\"\n                                   data-level=\"2\">\u00bfQu\u00e9 significa inteligencia empresarial?<\/a>\n                                                            <\/div>\n                                                    <\/li>\n                    \t\t\t\t\t \t\t\t\t\t                                                     <li class=\"StepProgress-item \">\n                                                    <div class=\"StepProgress-item__group\">\n                                <a data-id=\"definicion_de_inteligencia_de_negocio\"\n                                   onclick=handleScrollToTitle(\"definicion_de_inteligencia_de_negocio\")\n                                   class=\"StepProgress-item__link\"\n                                   data-level=\"2\">Definici\u00f3n de inteligencia de negocio<\/a>\n                                                            <\/div>\n                                                    <\/li>\n                    \t\t\t\t\t \t\t\t\t\t                                                     <li class=\"StepProgress-item \">\n                                                    <div class=\"StepProgress-item__group\">\n                                <a data-id=\"software_de_inteligencia_empresarial\"\n                                   onclick=handleScrollToTitle(\"software_de_inteligencia_empresarial\")\n                                   class=\"StepProgress-item__link\"\n                                   data-level=\"2\">Software de inteligencia empresarial<\/a>\n                                                            <\/div>\n                                                    <\/li>\n                    \t\t\t\t\t \t\t\t\t\t\n\t\t\t\t\t\t <span class=\"show_moretoc\">Ver m\u00e1s<\/span>\n\t\t\t\t\t\t \t\t\t\t\t \t\t\t\t\t\t  \t\t\t\t\t                                                      <li class=\"StepProgress-item ms_hidetoc\">\n                                                    <div class=\"StepProgress-item__group\">\n                                <a data-id=\"inteligencia_empresarial_vs_inteligencia_competitiva\"\n                                   onclick=handleScrollToTitle(\"inteligencia_empresarial_vs_inteligencia_competitiva\")\n                                   class=\"StepProgress-item__link\"\n                                   data-level=\"2\">Inteligencia empresarial vs. inteligencia competitiva<\/a>\n                                                            <\/div>\n                                                    <\/li>\n                    \t\t\t\t\t \t\t\t\t\t \t\t\t\t\t\t  \t\t\t\t\t                                                      <li class=\"StepProgress-item ms_hidetoc\">\n                                                    <div class=\"StepProgress-item__group\">\n                                <a data-id=\"arquitectura_de_inteligencia_empresarial\"\n                                   onclick=handleScrollToTitle(\"arquitectura_de_inteligencia_empresarial\")\n                                   class=\"StepProgress-item__link\"\n                                   data-level=\"2\">Arquitectura de inteligencia empresarial<\/a>\n                                                            <\/div>\n                                                    <\/li>\n                                    <\/ol>\n            <\/div>\n            <div class=\"toc-sticky__container__disperse\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n<script id=\"toc-js\">\n    window.addEventListener(\"DOMContentLoaded\", () => {\n        const header = document.querySelector(\".header_wrapper\");\n\n        const pageLegend = document.querySelector('#multiCollapse1');\n        const pageLegendList = document.querySelector('#multiCollapse2');\n        const pageLegendCollapse = new bootstrap.Collapse(pageLegend, {toggle: document.querySelector(\".toc-sticky\").classList.contains('sticky')});\n\n        \/**\n         * Changing current title\n         *\/\n        (function (pageLegend) {\n            const titleNodes = pageLegend.querySelectorAll('.StepProgress-item__link');\n\n            if (!titleNodes.length) return;\n\n            const titles = [...titleNodes].map((itm, i) => ({\n                id: itm.getAttribute('data-id'),\n                text: itm.textContent,\n                level: itm.getAttribute('data-level'),\n           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pageLegendCollapse);\n\tjQuery('span.show_moretoc').click(function(){\n\t\tjQuery('span.show_moretoc').hide();\n\t   jQuery('.ms_hidetoc').show();\n\t});\n    });\n\n    \/\/ When the user clicks on the button, scroll to the top of the document\n    function btnTop() {\n        const pageLegend = document.querySelector('#multiCollapse1');\n        document.querySelector('html').classList.remove('overflow-hidden');\n        pageLegend.classList.remove('overflow-auto');\n        pageLegend.style.height = 'auto';\n        window.scrollTo({\n            top: 0,\n            behavior: 'smooth'\n        });\n    }\n\n    const handleScrollToTitle = (id) => {\n        const el = document.getElementById(id);\n        const headerHeightDifference = window.innerWidth < 992 ? -30 : -15;\n        window.scrollTo({\n            top: el.offsetTop - 60 - headerHeightDifference - 10,\n        });\n    }\n<\/script>\n\n<h2><span id=\"que_significa_inteligencia_empresarial\">\u00bfQu\u00e9 significa inteligencia empresarial?<\/span><\/h2>\n<p>La inteligencia empresarial (BI) es el<strong> uso de tecnolog\u00edas inform\u00e1ticas<\/strong> para la identificaci\u00f3n, descubrimiento y an\u00e1lisis de datos empresariales, como ingresos por ventas, productos, costes e ingresos.<\/p>\n<p>Desarrollado a mediados de los a\u00f1os 80, el BI moderno evolucion\u00f3 a partir de los sistemas de apoyo a la toma de decisiones (DSS) de los a\u00f1os 60, que, con la ayuda de modelos asistidos por ordenador, ayudaban a la planificaci\u00f3n y la toma de decisiones, dando lugar a los sistemas de informaci\u00f3n ejecutiva (EIS), los almacenes de datos (DW), el procesamiento anal\u00edtico en l\u00ednea (OLAP) y el an\u00e1lisis empresarial (BA). El BI no alcanz\u00f3 una aceptaci\u00f3n generalizada hasta finales de los a\u00f1os 90.<\/p>\n<p>Hoy en d\u00eda, el BI <strong>se utiliza para m\u00faltiples fines empresariales<\/strong>, entre ellos:<\/p>\n<ul>\n<li>Medici\u00f3n del rendimiento y evaluaci\u00f3n comparativa del progreso hacia los objetivos empresariales.<\/li>\n<li>An\u00e1lisis cuantitativo mediante an\u00e1lisis predictivo, modelado predictivo, modelado de procesos empresariales y an\u00e1lisis estad\u00edstico.<\/li>\n<li>Informes de perspectivas departamentales\/divisionales y empresariales mediante visualizaci\u00f3n de datos, EIS y OLAP.<\/li>\n<li>An\u00e1lisis colaborativo de datos.<\/li>\n<li>Desarrollo de estrategias de gesti\u00f3n del conocimiento que identifiquen las oportunidades de negocio, creen experiencias para la gesti\u00f3n del aprendizaje y apoyen las iniciativas de cumplimiento normativo.<\/li>\n<\/ul>\n<h2><span id=\"definicion_de_inteligencia_de_negocio\">Definici\u00f3n de inteligencia de negocio<\/span><\/h2>\n<p>Las tecnolog\u00edas de BI proporcionan vistas actuales, hist\u00f3ricas y predictivas de los datos para establecer una toma de decisiones m\u00e1s eficaz y perspectivas operativas estrat\u00e9gicas.<\/p>\n<h2><span id=\"software_de_inteligencia_empresarial\">Software de inteligencia empresarial<\/span><\/h2>\n<p>Las aplicaciones de software de BI se utilizan para recopilar datos de almacenes de datos o mercados de datos, que son segmentos separados (aunque vinculados) de la pila arquitect\u00f3nica de BI utilizados para la preparaci\u00f3n y el uso de datos.<\/p>\n<p>A excepci\u00f3n de las hojas de c\u00e1lculo, este tipo de software suele encargarse del descubrimiento de datos, la integraci\u00f3n de datos de m\u00faltiples fuentes en un cuadro de mando, el modelado de datos y la creaci\u00f3n de informes y alertas.<\/p>\n<p>Los componentes del software de BI suelen integrarse en otras aplicaciones empresariales y dispositivos de almac\u00e9n de datos. El software de BI independiente suele venderse a trav\u00e9s de un modelo de entrega de software como servicio (SaaS) dirigido a un caso de uso o sector espec\u00edfico.<\/p>\n<h2><span id=\"inteligencia_empresarial_vs_inteligencia_competitiva\">Inteligencia empresarial vs. inteligencia competitiva<\/span><\/h2>\n<p>El BI y su subconjunto, <strong>la inteligencia competitiva (IC), suelen considerarse sin\u00f3nimos.<\/strong> Al igual que la IC, la BI se considera un sistema de apoyo a la toma de decisiones (DSS). La IC gestiona informaci\u00f3n centrada en los competidores empresariales, mientras que la BI gestiona estas funciones (y m\u00e1s) centr\u00e1ndose en los productos y departamentos empresariales internos.<\/p>\n<p>Los estudios de Merrill Lynch indican que el 85% de toda la informaci\u00f3n empresarial est\u00e1 formada por datos no estructurados o semiestructurados, como correos electr\u00f3nicos, noticias, informes, p\u00e1ginas Web, presentaciones, notas de conversaciones telef\u00f3nicas, archivos de im\u00e1genes, archivos de v\u00eddeo e informaci\u00f3n de marketing. En el sector inform\u00e1tico, la gesti\u00f3n de estos datos se considera un importante problema sin resolver.<\/p>\n<h2><span id=\"arquitectura_de_inteligencia_empresarial\">Arquitectura de inteligencia empresarial<\/span><\/h2>\n<p>Una arquitectura de inteligencia empresarial es un <strong>marco que consta de normas, mejores pr\u00e1cticas y pol\u00edticas<\/strong> dise\u00f1adas para ayudar a analizar los datos empresariales y tomar mejores decisiones empresariales.<\/p>\n<p>Los componentes de datos de la arquitectura de inteligencia empresarial son las fuentes de datos a las que tanto los usuarios finales como las personas de distintas organizaciones acceden y analizan para satisfacer los requisitos empresariales de su organizaci\u00f3n.<\/p>\n<p>Entre los factores importantes que hay que tener en cuenta al seleccionar una <a href=\"https:\/\/www.techopedia.com\/es\/definicion\/fuente-datos\">fuente de datos<\/a> est\u00e1n la actualidad de los datos, su calidad y el nivel de detalle de los mismos.<\/p>\n<p>Las arquitecturas de inteligencia empresarial <strong>pueden incluir tanto datos estructurados como no estructurados<\/strong>, as\u00ed como informaci\u00f3n procedente de fuentes internas y externas.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00bfQu\u00e9 significa inteligencia empresarial? La inteligencia empresarial (BI) es el uso de tecnolog\u00edas inform\u00e1ticas para la identificaci\u00f3n, descubrimiento y an\u00e1lisis de datos empresariales, como ingresos por ventas, productos, costes e ingresos. Desarrollado a mediados de los a\u00f1os 80, el BI moderno evolucion\u00f3 a partir de los sistemas de apoyo a la toma de decisiones (DSS) [&hellip;]<\/p>\n","protected":false},"author":7813,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"definitioncat":[889],"class_list":["post-43619","definition","type-definition","status-publish","format-standard","hentry","definitioncat-software"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.2 (Yoast SEO v24.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Inteligencia empresarial: Usos y funciones<\/title>\n<meta name=\"description\" content=\"Conoce qu\u00e9 es y cu\u00e1les son los m\u00faltiples usos de la inteligencia empresarial en el campo de la inform\u00e1tica hoy en d\u00eda y en nuestras vidas.\" \/>\n<meta name=\"robots\" content=\"noindex, 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